Burberry's Mr. Burberry Indigo Eau de Toilette is a captivating fragrance that embodies a modern masculinity, blending classic British sophistication with a refreshing, vibrant twist. Launched with a striking campaign featuring actor and musician Josh Whitehouse, photographed against the dramatic backdrop of the Kent coast by Alasdair McLellan, the scent immediately establishes itself as a contemporary classic. This article will delve into the various facets of this popular fragrance, exploring its composition, its availability, and the overall experience it offers.
A Coastal Escape: The Fragrance's Personality
Mr. Burberry Indigo is far from a typical men's fragrance. It's not overly musky or aggressively woody; instead, it offers a balanced and refined blend of notes that evoke a sense of freedom and effortless cool. The campaign imagery perfectly captures this spirit, showcasing Whitehouse's rugged yet refined charm against the raw beauty of the British coastline. This juxtaposition of nature's untamed power and sophisticated style is precisely what makes Indigo so appealing.
The fragrance opens with a burst of invigorating freshness, courtesy of vibrant top notes. These bright, citrusy accords provide an immediate lift, a feeling of energy that cuts through the everyday. The heart of the fragrance unfolds with a more complex and layered aroma, introducing warmer, more sensual notes that add depth and intrigue. This transition is seamless, creating a smooth evolution from the initial burst of freshness to a richer, more masculine base. The base notes provide a lasting impression, anchoring the fragrance and preventing it from feeling fleeting. This sophisticated layering is what sets Indigo apart from many other men's fragrances, offering a multi-dimensional olfactory experience that unfolds throughout the day.
The Scent Deconstructed: Notes and Accords
While the specific notes are not always explicitly listed by Burberry across all platforms, a general understanding of the fragrance profile is readily available from various reviews and descriptions. The top notes generally include a blend of zesty citrus fruits, lending a bright and invigorating opening. The heart notes often feature aromatic herbs and spices, adding a touch of warmth and complexity. Finally, the base notes provide a grounding effect, typically incorporating woody and ambery elements for a sophisticated and long-lasting finish. This careful orchestration of notes results in a fragrance that is both refreshing and enduring, suitable for a wide range of occasions.
Mr. Burberry Indigo: Sizes and Availability
Burberry offers Mr. Burberry Indigo Eau de Toilette in two popular sizes:
* Mr. Burberry Indigo 50ml: This size is ideal for those who want a smaller, more travel-friendly bottle, or for those who prefer to try the fragrance before committing to a larger purchase. It's a perfect option for carrying in a travel bag or keeping in a gym bag.
* Mr. Burberry Indigo 100ml: The 100ml bottle is perfect for regular use and provides a more substantial supply of the fragrance. This larger size offers better value for money and is ideal for those who use the perfume frequently.
Is Mr. Burberry Indigo Discontinued?
While Burberry periodically updates its fragrance line, there's currently no official announcement indicating that Mr. Burberry Indigo is discontinued. However, its availability might vary depending on the retailer. It's always best to check directly with Burberry or authorized retailers to ensure its availability. The best way to confirm this is to check the official Burberry website or contact their customer service. The continued presence of the fragrance on many online retailers also suggests it's still in production.
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